CARRD

About the project
Carrd is a lightweight website builder that allows users to create simple, fully responsive one-page websites for personal profiles, landing pages, and small projects. The platform focuses on speed, accessibility, and ease of use, enabling users to publish functional sites without technical knowledge.
Project Overview
Carrd is a lightweight website builder that allows users to create simple, fully responsive one-page websites for personal profiles, landing pages, and small projects.

Project Goal
The goal of the project was to create an extremely simple and reliable website builder that removes complexity from web publishing. The product needed to support fast creation, responsive layouts by default, and a free entry point while offering optional paid features for advanced use cases.


Solution
A minimal, block-based website builder was designed around predefined layouts and responsive components. Users can start from templates or a blank canvas, customize content visually, and publish instantly. Advanced capabilities such as custom domains, forms, and embeds are offered through an optional Pro plan, keeping the core experience fast and accessible.
Key Challenges
Extreme simplicity without limiting flexibility
Responsive design by default
Performance and load speed
Clear free vs paid value separation
Key Features
Template-Based One-Page Builder — users can start from ready-made templates or a blank canvas and customize content without writing code.
Responsive by Default — all sites automatically adapt to mobile, tablet, and desktop screen sizes.
Free Publishing — users can build and publish up to three sites using all core features at no cost.
Analytics Support — optional integration with Google Analytics for traffic tracking.
Final Interface
























Features Overview
One-Page Site Builder
Build fully responsive personal profiles and landing pages in minutes — no code, no clutter, just a clean site that loads instantly.

Tech Stack
Built on Ruby on Rails with PostgreSQL, fronted by Cloudflare for performance and security, Stripe for premium billing, and a Node.js tooling layer.
Ruby on Rails
Stripe integration
Metrics
~000
Total Development Hours
Total design, development, and testing effort invested in the platform.
0
Engineers Involved
Lean team focused on performance and minimalist UX delivery.
0
Sprints Delivered
Iterative delivery from core builder to Pro plan feature set.
00+
Templates Designed
Pixel-perfect responsive templates built and QA-tested across all devices.
FAQ
Carrd is a good fit for landing pages, portfolios, personal profiles, waitlists, and other simple one-page websites.






